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How Successful People Think (Maxwell, 2009)
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Change Your Thinking, Change Your Life

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Gather successful people from all walks of life-what would they have in common? The way they think! Now you can think as they do and revolutionize your work and life!

A Wall Street Journal bestseller, HOW SUCCESSFUL PEOPLE THINK is the perfect, compact read for today's fast-paced world. America's leadership expert John C. Maxwell will teach you how to be more creative and when to question popular thinking. You'll learn how to capture the big picture while focusing your thinking. You'll find out how to tap into your creative potential, develop shared ideas, and derive lessons from the past to better understand the future. With these eleven keys to more effective thinking, you'll clearly see the path to personal success.

About the Author
John C. Maxwell, known as America's expert on leadership, speaks in person to hundreds of thousands of people each year. He is the founder of several leadership organizations, including Maximum Impact. A New York Times bestselling author, Dr. Maxwell has written over thirty books.

ix I've studied successful people for forty years, and though the diversity you find among them is astounding, I've found that they are all alike in one way: how they think!
 
p.2 Big-picture thinkers are never satisfied with what they already know. They are always visiting new places, reading new books, meeting new people, learning new skills. And because of that practice, they are often able to connect the unconnected. They are lifelong learners.
 
p.6 Thomas Fuller, chaplain to Charles II of England, observed, "He that is everywhere is nowhere." To get things done, you need to focus. However, to get the right things done, you also need to consider the big picture. Only by putting your daily activities in the context of the big picture will you be able to stay on target. As Alvin Toffler says, "You've got to think about 'big things' while you're doing small things, so that all the small things go in the right direction."
 
p.11 Sociologist Robert Lynd observed that "knowledge is power only if a man knows what facts are not to bother about."
 
p.18-19 The mind will not focus until it has clear objectives. But the purpose of goals is to focus your attention and give you direction, not to identify a final destination.
 
p.23 Creativity is pure gold, no matter what you do for a living. Annette Moser-Wellman, author of The Five Faces of Genius, asserts, "The most valuable resource you bring to your work and to your firm is your creativity... Despite the importance of a person's ability to think with creativity, few people seem to possess the skill in abundance."
 
p.28 Creativity is intelligence having fun.
 
p.31 Creativity is largely a matter of asking the right questions.
 
p.35-36 Spend Time with Other Creative People... It's a fact that you begin to think like the people you spend a lot of time with. The more time you can spend with creative people engaging in creative activities, the more creative you will become.
 
p.36 Creative thinkers know that they must repeatedly break out of the "box" of their own history and personal limitations in order to experience creative breakthroughs.
  The most effective way to help yourself get out of the box is to expose yourself to new paradigms... Read broadly.
 
p.54 To become a better strategic thinker able to formulate and implement plans that will achieve the desired objective, take the following guidelines to heart:
1. Break Down the Issue
The first step in strategic thinking is to break down an issue into smaller, more manageable parts so that you can focus on them more effectively.
 
p.55 2. Ask Why Before How
When most people begin using strategic thinking to solve a problem or plan a way to meet an objective, they often make the mistake of jumping the gun and trying to immediately to figure out how to accomplish it. Instead of asking how, they should first ask why... Asking why helps you to open your mind to possibilities and opportunities.
 
p.55-56 3. Identify the Real Issues and Objectives
William Feather, author of The Business of Life, said, "Before it can be solved, a problem must be clearly defined." Too many people rush to solutions, and as a result they end up solving the wrong problem. To avoid that, ask probing questions to expose the real issues. Challenge all of your assumptions... Begin asking, What else could be the real issue?
 
p.56 4. Review Your Resources... A strategy that doesn't take into account resources is doomed to failure.
 
p.56 5. Develop Your Plan
How you approach the planning process depends greatly on your profession and the size of the challenge that you're planning to tackle
 
p.57 6. Put the Right People in the Right Place... 7. Keep Repeating the Process
 
p.65 The first step in becoming a possibility thinker is to stop yourself from searching for and dwelling on what's wrong with any given situation.
 
p.69 When you become a possibility thinker, you will face many people who will want you to give up your dreams and embrace the status quo. Achievers refuse to accept the status quo.
 
p.81 Economist John Maynard Keynes, whose ideas profoundly influenced economic theory and practices in the twentieth century, asserted, "The difficulty lies not so much in developing new ideas as in escaping from the old ones."
 
p.86 Donald M. Nelson, former president of the Society of Independent Motion Picture Producers, criticized popular thinking when he asserted, "We must discard the idea that past routine, past ways of doing things, are probably the best ways. On the contrary, we must assume that there is probably a better way to do almost anything. We must stop assuming that a thing which has never been done before cannot be done at all." ... The bottom line? Popular thinking brings mediocre results... We limit our success when we adopt popular thinking... You must reject common thinking if you want to accomplish uncommon results." [JLJ - from Wikipedia, Donald Marr Nelson (1888-1959) was the executive vice president of Sears Roebuck before accepting the position of director of priorities of the United States Office of Production Management (1941-1942), and chairman of the War Production Board (1942-1944). He then served for two years (1945-47) as president of the Society of Independent Motion Picture Producers (SIMPP). Nelson died of a stroke in 1959. ]

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Donald M. Nelson at the War Production Board

p.87 if you want to succeed, you need to think about what's best, not what's popular.
 
p.88 As you begin to think against the grain of popular thinking, remind yourself that
  • Unpopular thinking, even when resulting in success, is largely underrated, unrecognized, and misunderstood.
  • Unpopular thinking contains the seeds of vision and opportunity.
  • Unpopular thinking is required for all progress.

  The next time you feel ready to conform to popular thinking on an issue, stop and think. You may not want to create change for its own sake, but you certainly don't want to blindly follow just because you haven't thought about what's best.

p.88-89 One of the ways to embrace innovation and change is to learn to appreciate how others think. To do that, you must continually expose yourself to people different from yourself.

p.91 When it comes right down to it, popular thinking is comfortable... If you want to reject popular thinking in order to embrace achievement, you'll have to get used to being uncomfortable.

p.91 If you embrace unpopular thinking and make decisions based upon what works best and what is right rather than what is commonly accepted, know this: in your early years you won't be as wrong as people think you are. In your later years, you won't be as right as people think you are. And all through the years, you will be better than you thought you could be.

p.118 The process of bottom-line thinking begins with knowing what you're really going after... What's important is that you be as specific as possible.

p.120 Once the bottom line has been determined, a strategy must be created to achieve it.

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